Privacy Policy
Effective Date: January 1, 2026
Last Updated: July 10, 2026
At Churchill Center, we take your privacy and the security of your personal data seriously. This Privacy Policy outlines how we collect, use, process, and protect your information when you visit our landing pages (edge.churchillcenter.store and vitality.churchillcenter.store) and utilize our digital intake funnels.
1. Information We Collect
We collect information that you voluntarily provide to us during your user journey:
- Identity & Contact Data: Name, email address, phone number, and physical ZIP code collected during the application and verification steps.
- Health & Wellness Baseline Data: Self-reported physiological symptoms, biological goals, and general history regarding your energy, thyroid, or metabolic performance selected during the symptom audit step.
- Transaction Data: Billing information and credit card processing records required to clear your diagnostic package purchase (processed securely through our EHR merchant portal).
2. How We Use Your Information
We use your collected metrics to:
- Validate your identity via secure One-Time Password (OTP) verification tokens.
- Pre-qualify your clinical profile for diagnostic suitability before booking.
- Deliver targeted transactional status updates (via email or SMS text message) regarding your lab requisition, billing, and scheduling.
- Provide Dr. Churchill and our patient coordination team with the necessary biological context required for your 30-minute diagnostic roadmap consultation.
3. Data Processing & Security
We do not sell, rent, or lease your personal information or health metrics to third-party data brokers. To ensure absolute privacy, your data is processed through highly secure, encrypted channels:
- Marketing & Automations: Contact fields and symptom markers are synchronized with Brevo CRM via secure API integration.
- Clinical Records & Payments: Financial information and formal health profiles are processed directly inside Optimantra, our HIPAA-compliant Electronic Health Record (EHR) partner system.
- Encryption: All digital intake forms operate under end-to-end Secure Socket Layer (SSL) encryption protocol.
4. Your Rights
Depending on your jurisdiction, you have the right to request access to the personal data we hold, request corrections to any inaccurate metrics, or request the deletion of your marketing profile from our Brevo database.
